Samsung to stop selling low-cost feature phones in India soon, will focus on budget smartphones instead – Firstpost

OnePlus Nord 2 review
Return of the flagship-killer
September sky events
Meteor showers, a comet, asteroids and more
FP Staff
Samsung is planning to exit the feature phones market in India after it found out that the segment contributed about 1 per cent of its market value in the first quarter of 2022. Overall, the feature phone market in India fell by about 39 per cent.
Samsung to stop selling low-cost feature phones in India soon
As per a report, Samsung’s last batch of feature phones is yet to be manufactured this year. Once that is done, the South Korean tech giant will no longer be manufacturing features phones in India. The plan is to eventually shift the focus and resources to slightly higher priced smartphones. Going forward, it is very likely the cheapest Samsung that one can buy in India, will start from Rs 15,000.
Samsung is among two major MNCs to contribute to the government’s Production-Linked Incentive (PLI) scheme. Samsung, according to ET, is mandated to get sops only on the production of handsets worth over Rs 15,000 factor price. That might be the biggest reason why Samsung wants to start making phones that hit that price point at the very least.
Feature phones have been on the decline in India. According to a Counterpoint Research report, the market saw a 39 per cent year-on-year decline in the first quarter of 2022. Samsung, which was leading the market till a few years back now falls behind Itel and Lava in the feature phones market, the Counterpoint Research report said.
Samsung to stop selling low-cost feature phones in India soon
The report also stated that the feature phone segment contributed just 1 per cent in value and 20 per cent in volumes for Samsung till the end of March this year. Samsung executives said that the company expects to grow in double digits in the second quarter of 2022. In the first quarter of 2022, Samsung was the best-selling brand in the Indian market again, with a 22 per cent market share, dethroning Xiaomi to become the market leader in the Android segment.
Find latest and upcoming tech gadgets online on Tech2 Gadgets. Get technology news, gadgets reviews & ratings. Popular gadgets including laptop, tablet and mobile specifications, features, prices, comparison.
latest videos
PUBG Mobile: The Game Indians Miss And It’s Impact
What Makes ANY First Person Shooter Game GOOD???? ???? ????
The WORST Game of 2022 ????????????
The Game That Hasn’t Aged: Sunset Overdrive
PlayStation 5 Buying Guide (Hindi+English): All Details To Know Before Buying Your FIRST PS in 2022
Marvel’s Spider-Man Remastered PC Game Review
Top 3 PS Plus Games to Play Right Now #ytshots
Reading Comments (Because We Had NO Better Idea)
Stray: The Game where You Play as a CAT
BGMI Ban REAL Reason: Govt Officials Say It’s A BIG Cyber Threat To India
Samsung Galaxy A04s launched in India with Exynos 850 SoC, 50MP Triple Camera, check out specs and price
Motorola launches the Moto G72 in India, check specifications, price and other details
Black holes
For the first time, a black hole was caught “burping out” remnants of a star it devoured
NASA’s DART Mission a huge success, has successfully altered asteroid’s orbit by about 10 metres
Natural Organic Reduction
A new way to say goodbye: How some US-based companies are turning deceased humans into compost
FP Explainers
Explained: How scientists discovered proof of the world’s 6th ocean by examining a diamond
Copyright © 2022. Firstpost – All Rights Reserved.
Terms of usePrivacyCookie Policy


Leave a Comment